YPN Lounge: How's Your Facebook Etiquette?
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How's Your Facebook Etiquette?





As many of you who read the YPN blog know, many of us are on Facebook too. Facebook, which was once a trend among college students, has wriggled its way into our lives as a resource for young professionals to use as a marketing and social connection tool.

Facebook is in our faces and it’s a great instrument to have in a business based on who you know and the connections we create.

Let me take a moment to say thank you to those of you who have accepted and sent me friend requests on Facebook. I welcome many more so please keep them coming!

I am thanking you because with your connections I have the opportunity to learn about what is taking place in many towns and states across the country, which is becoming a valuable tool when I sit with my clients here in Rhode Island and they ask about the national real estate market.

But while making connections on a social networking site is always beneficial, there is a courteous and respectful way to do so. For example: Brooke Wolford, a newer rising star agent with Edina Realty in Minneapolis, and I recently connected. Brooke and I have exchanged a few messages and she has given me insight into the market in Minneapolis.

Brooke took the correct course when Facebook friending me. She simply sent a request and on her profile noted what she does, who she works for, and then she responded to my message and introduced herself.

Here are a few Facebooking tips that I find even I need to be more proactive in following:

1. When sending a friend request there is a little box to send a personal message, send one saying who you are and why you are sending the request.

2. Once you have a new friend don’t inundate them with products or service information. A friend acceptance does not mean that their e-mail should be used without permission. This is

considered spam.

3. If you are going to send a product or service message make it a note or a post, if we are interested we will see it on the Facebook mini-feed, the front page where all updates are listed, and read it.

Now with those few little tips in mind Facebook away! I look forward to hearing from all of you and about your markets and successes.


Courtland McPherson works with The McPherson Group, Prudential Gammons Realty, in Exeter, R.I. Prior to joining real estate in 2004, he had worked as an energy auditor, home inspector, and small business owner.


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