Top 10 Marketing & Sales Books (2/19/08)
Here are the latest top selling books about marketing and sales from Amazon.com:
1. The Tipping Point: How Little Things Can Make a Big Difference, By Malcolm Gladwell
2. Influence: The Psychology of Persuasion, By Robert B. Cialdini
3. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly, By David Meerman Scott
4. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant, By W. Chan Kim and Renée Mauborgne
5. Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness, By Jay Conrad Levinson
6. Microtrends: The Small Forces Behind Tomorrow's Big Changes, By Mark Penn and E. Kinney Zalesne
7. Meatball Sundae: Is Your Marketing out of Sync?, By Seth Godin
8. The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play, By Neil Fiore
9. Raving Fans: A Revolutionary Approach To Customer Service, By Ken Blanchard and Sheldon Bowles
10. The Long Tail: Why the Future of Business is Selling Less of More, By Chris Anderson



Comments
Looks like an interesting list of books. I do like reading and marketing is something I need to improve on.
You might like to know about the Young Entrepreneur Society from the www.YoungEntrepreneurSociety.com. An entertaining documentary about successful entrepreneurs.
Posted by: Hayes | March 14, 2008 12:02 AM