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News Summary for January 11

At a news conference yesterday, NAR President Pat Vredevoogd Combs highlighted the current state of the real estate market and discussed how today’s market is filled with challenges for buyers and sellers. She also previewed NAR’s $40 million public awareness advertising campaign, “Every market’s different, call a Realtor today.” Reuters, MarketWatch and Dow Jones wrote about the launch of the new campaign.

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Looking forward to this year's Realtor awareness campaign. Lots of good stuff.

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News coverage shapes perceptions of people, organizations and entire industries.
Yet few of us understand what goes into the making of a news story. “NAR in the News” will give its readers a peek behind the scenes into how journalists cover the nation’s largest trade association and the 1.2 million REALTORS® it represents.

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