Buy a House, Get a Car!
It seems that a number of media stories these days highlight instances of sellers trying all kinds of things to attract buyers to their homes. But many of these reports overlook the fact that serious home buyers aren’t shopping for a trip to Tahiti; they’re looking for a place to call home. Realtors® who have experience with shifting markets are invaluable in this environment – they know local market conditions and understand the strategies and tactics that will best position homes for sale.
Seller incentives can take a number of forms, and many of them have nothing to do with new cars or trips to Europe. Things like seller financing, lease-to-purchase options, offers of paid condo association dues for a certain time, and assistance with closing costs are just a few of the creative but relevant tactics that can make a difference. Staging and marketing a home for best exposure are important, but Realtors® also know how to structure and assemble complex deals and can recommend incentives that really matter to home buyers.
