You've read the blog. Are you ready to start your own?
If you've been reading this blog -- or any of the others on REALTOR.org -- you probably know something about blogging. Have you thought about starting your own blog? Why should you -- and how complicated is blogging?
At the Blogs in Real Estate forum sponsored by NAR's Center for REALTOR® Technology, four experts in blogging -- three with extensive real estate experience -- described how blogging can create relationships and online communities that can help REALTORS® develop leads and grow their business. The forum and handout provided all the information needed to get started in blogging.
Why should you consider a blog if you already have a Web site? While a Web site is the face of a business, a blog may do a better job of presenting the people who represent the business. They do a great job of helping you establish trust and start a dialog with clients, and they can help you obtain information more quickly and easily.
Posting to a blog is quick, and it's as easy as sending an e-mail message. Blogs can serve the same purpose as newsletters, and then some.
Ready to try blogging? A demo blog is available at www.blogsinrealestate.com. Once you've registered, you can practice blogging. You might want to blog on one of these topics:
- You, your company, and your experience in real estate
- Your experiences at NARdi Gras
- Your impressions of New Orleans
Or visit the Bloggers' Lounge in the Newberry Room on the third floor of the Hilton New Orleans Riverside.
